Tapping Into Potential

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10th Pakistan Auto Show, 15%, 150 companies, 17 kilometres per litre, accessories, agricultural implements, anti-lock breaking, Asia, Car Show, CEO, chairman, China, Classic Car Show, commercial vehicles, complements, concept cars, Detroit, dual-airbags, electronic brake force distribution systems, Engineering Innovation Model Competition, exhibitor, export opportunities, FAST/NU, FAW V2, Frankfurt, fuel economy, Geneva, Germany, hatchback, Honda, India, Indus Motor Company, international vendors, Korea, Lahore, maintenance, manufactured, Millat Tractors, motorbikes, PAAPAM, Pakistan, Pakistan Association of Automotive Parts and Accessories Manufacturers, PAPS, parts, Parvez Ghias, potential, Productivity, products, Profitability, Punjab University, repair, rickshaws, services, stakeholders, Suzuki, Syed Wajeeh-ul-Hassan Naqvi, systems, Taiwan, technologies, tractors, tuning, University of Central Punjab, Usman Aslam Malik, vintage

Organised by the Pakistan Association of Automotive Parts and Accessories Manufacturers (PAAPAM), the 10th Pakistan Auto Show (PAPS) took place in Lahore last week.

The event showcased the products, services and technologies of an estimated 150 companies from Pakistan, China, Germany, India, Taiwan and Korea across seven exhibitor categories: accessories and tuning, agricultural implements and complements, commercial vehicles, parts and systems, repair and maintenance, rickshaws and tractors. Approximately 15,000 people from Pakistan and overseas attended the show.

From A Khadda To A Big Outdoor Mall

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Aghas, air-conditioned supermarket, Ami’s, art galleries, asparagus, auto workshops, Bateel, biryani, Bohri Bazaar, broccoli, burqas, buses, business model, channa papri, cherry tomatoes, chikoo milkshakes, Chinese takeaway, desi, DVDs, egalitarian, exclusively commercial areas, frozen strawberry yoghurt, garlic mayo rolls, hunter beef burgers, Hyderabadi thaalis, inclusive, Jamie Oliver, jeans and T-shirts, Jimmy’s, kameez, Khadda, Khadda Market, lingerie, motorbikes, paan wala, Park Towers, pedicure, PIDC, rickshaws, salons, Sarmad bhai’s paans, silk caftan, Soha Ahmed, Sony Sweets, UBL, Zamzama

There’s something for everyone in this khadda… (Photos: Malika Abbas/White Star)

Once upon a time, there was… well, a khadda (depression). Entirely unremarkable and fairly unprepossessing, its sole redeeming feature in the early 1980s lay in the fact that it was among the few planned, exclusively commercial areas this side of the bridge and was well served by public transport.

Since then, the three commercial establishments that have been there  – Jimmy’s, UBL and a barber shop – have spawned several scores more. And while it may never command the social cachet a Zamzama or Park Towers address does, for the lazy, the curious and the inveterate shoppers, Khadda Market is definitely the place to go.